Multi-Channel Integration and Marketplace Process Automation
Ambush Board Company, Category-Leading Board Sports Merchant
- Razoyo Developers
- Razoyo Business Analyst
- Ambush Board Co. started as a small, local shop for skate shoes, clothing, skateboard gear, wakeboard gear, snowboard gear, and accessories.
- After successfully transitioning to an online store, Ambush was in a much more competitive marketplace.
- Originally, it was a local shop, well-known in its community, but they were overwhelmed with the number of competitors online.
- Ambush thought carefully about the problem and decided to work with their competitors instead of against them.
- They needed to find a way to join forces with the best competing brands and shops.
Our Solution / Approach
- Ambush and Razoyo partnered to create I2HQ, a custom drop-shipping solution that helped Ambush sell products for its competitors.
- Ambush partnered with certain suppliers and competitors and listed competitor and supplier products on the Ambush site.
- I2HQ partners uploaded inventory files regularly, to keep product stock accurate on the Ambush site.
- I2HQ partners picked up order CSV’s from the server on demand, to drop-ship the orders from the Ambush site.
- I2HQ partners sent shipment information back to I2HQ so Ambush site systems could notify their customers.
- Each partner had different format requirements, but, Razoyo created a module-based interface that could be customized for new partners and requirements, without reprogramming.
- I2HQ facilitated file hand-off’s and notified relevant parties when errors occurred.
- Business metrics met
- Improved customer experience for shoppers
- Ambush is already processing enough orders per day through I2HQ to significantly and positively impact business results for all partners