The Secret Spellbook of Login: Magic Link Authentication Unveiled
I was optimistic early on, especially as tools like Chat GPT started gaining traction. But I quickly ran into the same problems many of you probably have:
There was a moment where I genuinely felt behind, even overwhelmed. It’s not easy to admit that as a founder. The pace was disorienting, and the noise made it hard to separate signal from hype.
Everything started to shift when I stopped trying to consume AI as a spectator and started building real things with it.
Through client work and internal projects, we began experimenting with automation pipelines, linking AI tools together to reduce manual effort. Instead of asking, “Can AI do this for me?” we started asking, “How can AI support this process?”
We made progress. Slowly at first, but then quickly. So, what changed?
Watching companies like Chili Piper leverage AI to supercharge sales workflows, which is when the potential started to feel real.
We started experimenting internally too — with AI-generated videos, content drafts, and even customer profiling tools.
The results weren’t perfect but they were useful and repeatable.
Here’s what I believe now: AI is only as useful as the automation it’s embedded into.
A standalone chatbot is cool. A connected pipeline of tools that trigger tasks, generate outputs, and keep humans in the loop? That’s where the real leverage is.
One of the most unexpected challenges has been leadership.
Our team spans multiple generations, skill sets, and comfort levels with AI. It’s one thing to understand this stuff yourself, and it’s another to help others see the opportunity and build confidence.
That’s my focus now: leading a team toward an AI-first mindset while building systems that actually work. No fluff. Just tools that save time, reduce error, and open up space for creativity and human connection.
If you’re feeling like AI is moving too fast, you’re not alone. But the good news is you haven’t missed the boat. You’re right on time if you’re willing to experiment, stay curious, and focus on useful over flashy.
AI isn’t replacing us. It’s relieving us of the tedious stuff so we can focus on what actually matters.
Let’s build toward that.
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