Hey, tech founders and product owners. If you’re running a medium-sized tech company, you’re juggling a dozen priorities: scaling your tech stack, navigating AI’s promises and pitfalls, staying compliant with new regulations, building your sales pipeline, and keeping up with the ever-shifting social media landscape. It’s like trying to keep all your cylinders firing at once—no easy feat.

As founder and president of Razoyo I’m thrilled to announce my new podcast, “Founders Firing On All Cylinders,” co-hosted with business and marketing consultant Christian Hamilton. This one’s for you—designed to tackle the real-world challenges and opportunities that keep you up at night.

Who I Am and Why I’m Doing This

For those new to my story, I’ve been in the tech and e-commerce game for over a decade. After earning my MBA from SDA Bocconi in Milan in 1991, I held marketing roles at PepsiCo, Publicis, and The Smart Circle, where I served as CMO. In 2009, I founded Razoyo, starting as an online merchant before pivoting to consulting and software development for hundreds of businesses. Now, through Razoyo and Refactored Group, I help tech companies build scalable applications and tackle gnarly challenges like legacy system migrations and AI integration.

My blog posts—on topics likeAI’s shortcomings as my “worst employee” or platform selection pitfalls—reflect my no-nonsense take on the industry. I’ve seen what works, what flops, and what founders need to stay ahead. That’s why I’m launching this podcast: to deliver practical, actionable insights straight to you.

Meet My Co-Host: Christian Hamilton, Marketing Powerhouse

No founder succeeds alone, and neither will this podcast. I’m teaming up with Christian Hamilton, founder of Acoustic Orange and a consultant who’s worked with heavyweights like Google, PayPal, Intel, eBay, and Wordsmithie. Based in Santa Cruz and a UCLA grad, Christian brings deep expertise in digital marketing, ai-enablement and agency strategy. His insights on how to position tech products in crowded markets complement my focus on building them, making us the perfect duo to unpack the multifaceted challenges you face.

Why “Founders Firing On All Cylinders”?

Running a tech company means mastering a dizzying array of skills and staying current on a flood of changes. Tax laws shift, regulations tighten, new technologies (beyond just AI) emerge, and social media platforms rewrite their algorithms overnight. Getting it all right feels like keeping a high-performance engine running smoothly—every cylinder has to fire. That’s the inspiration behind “Founders Firing On All Cylinders.” Christian and I are here to help you stay on top of the topics that matter most, from the nitty-gritty of software development to the big-picture shifts shaping your business.

Here’s why we’re launching this podcast and what it means for you:

Consistent, Shareable Content to Fuel Your Growth

Content is king, especially when you’re building authority as a founder or product owner. I’ve been sharing insights on LinkedIn (check my profile here) and our blog for years, covering everything from OroCommerce customizations to Magento migrations. This podcast amps it up with bi-weekly episodes optimized for SEO-friendly topics like “scaling tech products,” “leveraging AI in development,” or “adapting to new tax regulations.” It’s content you can share on LinkedIn or X to spark conversations, position yourself as a thought leader, and keep your audience engaged.

Thought-Provoking Conversations on What Matters to Founders

We’re not here to rehash tired buzzwords. Expect candid, in-depth discussions on the issues keeping you up at night: How do you integrate AI without tanking your architecture? What’s the next big technology beyond large language models? How do shifting social media trends impact your go-to-market strategy? Christian and I will tackle these with real-world examples, data, and occasional humor. From regulatory changes affecting tech compliance to emerging tools for dev teams, we’ll challenge assumptions and spark ideas to refine your roadmap.

Building Relationships with the tech Community

Business thrives on connections. Over the years, I’ve built Razoyo by collaborating with brilliant developers, marketers, and founders. This podcast is a chance to grow that network, bringing in guests—tech leaders, agency pros, and tech innovators—who share your passion for building great products. Whether it’s exploring a potential partnership or debating the impact of a new social media algorithm, “Founders Firing On All Cylinders” is your platform to connect, learn, and maybe even find your next big opportunity.

What’s Coming on “Founders Firing On All Cylinders”

Starting this November, we’ll drop episodes every couple of weeks starting on YouTube. Expect a mix of practical advice, guest interviews, and Q&A segments tailored to medium-sized tech companies. We’ll dive into topics like:

• Software Development: Best practices for scaling teams and managing legacy system transitions.
• AI tools and techniques: Real-world use cases and how to avoid overhyped traps.
• Getting new customers: how to build your pipeline including the use of AI.
• Business Environment Shifts: Navigating economic changes, tax updates, and new regulations.
• Emerging Tech: What’s next after AI—think blockchain, quantum, or low-code platforms.
• Social Media Strategies: Adapting to algorithm changes on LinkedIn, X, and beyond.

Our style? Think of my blog posts—straight-talking, example-driven, and focused on solving real problems. We’ll share case studies, like how a tech company streamlined compliance with new EU regulations or how a founder used AI to cut dev time without sacrificing quality.

Get Ready to Tune In and Join the Conversation

“Founders Firing On All Cylinders” is about equipping you with the insights and connections to keep your tech engine running smoothly. Whether you’re a founder sweating over cash flow or a product owner wrestling with tech debt, we’ve got you covered. Subscribe now on your favorite platform, follow me onLinkedIn, and check out Christian’s profilehere for more on his marketing expertise.

Got a topic you want us to cover? Drop a comment below orreach out for a free consultation. Let’s talk about what’s keeping your cylinders from firing—whether it’s AI, regulations, or the next big tech wave. What’s the one challenge you’re facing right now? I’m all ears.

Check out our first episode out NOW!